7 Effective PPC Campaign Tips

7 Effective PPC Campaign Tips

Understanding Pay Per Click campaigns can be daunting, especially for businesses who are unfamiliar with tactics typically used in this form of advertising. What is a Pay Per Click Campaign? Pay Per Click (PPC) is an online marketing campaign that allows you to place an advertisement for free, and then you pay a certain amount…

The 5 Worst SEO Practices

The 5 Worst SEO Practices

Even if your website is top-notch, it won’t be effective if people don’t know about it.  If you are looking to drive traffic to your site, SEO is crucial.  Whether you want to improve your existing site or are building on from scratch, be certain that it is optimized for search engines and not breaking…